Teachers and schools alike can benefit from being active on social media. It’s a free networking tool, a place of inspiration, and a marketing resource. Teachers can find new ideas for their classroom, interface with fellow educators, and share top tips. Schools can connect with current families and recruit prospective students. It takes a small amount of effort to reap big rewards. Here are some tips to boost your social media presence.
- Hooray for Hashtags
Hashtags are a great way to find what you’re looking for. Some we love are #edchat (learn about teaching trends from around the world) #edtech (keep up with the latest STEAM and tech news), and #educationforall (a movement started by unesco, powerful stories and tips). Hashtags can also be be used to promote your posts. Try searching for top education hashtags online and adding some to the end of your captions.
- Join the Conversation
Don’t be afraid to comment on other’s posts! Ask experts questions or congratulate people on their successes. The online community is vast and full of people to communicate with. Tap into the global network!
Did you know? Tweets and posts with visual media are more likely to be clicked on? This is an easy way to attract attention to your posts. Also, make sure your profile and header pictures are clean and easy to read. It’s a simple way to give your account instant cred! Use a free tool like Canva to create sleek graphics for your social media.
Ask for feedback, retweets, or answers if something is important. This shows followers that their input matters to you, plus chatting makes it more fun for everyone. Interactions online are a great way to let your personality shine and show people that you care.
- Cultivate your feed
Curate your list of accounts you follow to develop a feed that is interesting and worth reposting! Search for accounts that inspire you as well as accounts that already have a big following amongst your audience.