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Boring to Brilliant! Top Tips to Boost Your School’s Social Media Presence

Brilliant ideas to Boost Your School’s Social Media Presence

Teachers and schools alike can benefit from being active on social media. It’s a free networking tool, a place of inspiration, and a marketing resource. Teachers can find new ideas for their classroom, interface with fellow educators, and share top tips. Schools can connect with current families and recruit prospective students. It takes a small amount of effort to reap big rewards. Here are some tips to boost your social media presence.

 

 

  1. Hooray for Hashtags

Hashtags are a great way to find what you’re looking for. Some we love are #edchat (learn about teaching trends from around the world) #edtech (keep up with the latest STEAM and tech news), and #educationforall (a movement started by unesco, powerful stories and tips). Hashtags can also be be used to promote your posts. Try searching for top education hashtags online and adding some to the end of your captions.

 

  1. Join the Conversation

Don’t be afraid to comment on other’s posts! Ask experts questions or congratulate people on their successes. The online community is vast and full of people to communicate with. Tap into the global network!

 

  1. Visuals

Did you know? Tweets and posts with visual media are more likely to be clicked on? This is an easy way to attract attention to your posts. Also, make sure your profile and header pictures are clean and easy to read. It’s a simple way to give your account instant cred! Use a free tool like Canva to create sleek graphics for your social media.

 

  1. Interact

Ask for feedback, retweets, or answers if something is important. This shows followers that their input matters to you, plus chatting makes it more fun for everyone. Interactions online are a great way to let your personality shine and show people that you care.

 

  1. Cultivate your feed

Curate your list of accounts you follow to develop a feed that is interesting and worth reposting! Search for accounts that inspire you as well as accounts that already have a big following amongst your audience.

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Innovative Ways to Lower School Operating Costs

School website design in Dublin

1. Market Online

Instead of paying for expensive ads, try boosting your school’s SEO to generate traffic for your site. Choose a website platform with integrated SEO optimization to save time and money!  Additionally, take advantage of social media! Facebook, twitter, and even Instagram are powerful tools to get the word out about your school.


2. Go Paperless

Sending home paper newsletters can cost schools thousands of dollars that could be spent on other resources. Try switching to email format instead. Parents and benefactors can access news on the go, and your school will save money. With our website solution, teachers can use this strategy, too, and keep parents updated via an intuitive website.


3. Sponsorships

When hosting school events, partner with community businesses to cover the costs. Your school will save money and create valuable relationships with community members. Learn more about creating a community school here.


4. Meeting Management

Unnecessary meetings can significantly lower employee morale and productivity. Make sure meetings are only held when necessary or focus on planning a productive agenda for each meeting. With a few tweaks, meetings can be a time that everyone looks forward to!

5. No More SMS Messaging

Communication with parents is critical, but SMS costs over the course of a school year can be astronomical! By switching to an integrated solution like iClass, schools can instantly message parents through app notifications rather than SMS. This can save your school thousands of dollars a year!

 

 

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